{"id":1379,"date":"2020-08-12T08:00:00","date_gmt":"2020-08-12T08:00:00","guid":{"rendered":"https:\/\/ekerdesign.com\/?p=1379"},"modified":"2021-11-23T07:01:30","modified_gmt":"2021-11-23T07:01:30","slug":"time-for-a-new-way-of-thinking-3-tips-on-developing-successful-products","status":"publish","type":"post","link":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/news\/time-for-a-new-way-of-thinking-3-tips-on-developing-successful-products\/","title":{"rendered":"Time for a new way of thinking? 3 tips on developing successful products"},"content":{"rendered":"\n\n<div id=\"two-col-header-block_60c9df13c9530\" class=\"two-col-header-outer\"   >\n\t<div class=\"two-col-header-inner\">\n\n\t\t<div class=\"content-wrapper\">\n\t\t\t<div class=\"content-column-left right-col-empty\">\n\t\t\t\t<div class=\"content\" data-title-size=\"ts-text-default\" data-subtitle-size=\"ts-text-default\">\n\n\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"content-column-right\">\n\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div> <!-- End Inner Div -->\n\n\t\t<style type=\"text\/css\">\n\t\t#two-col-header-block_60c9df13c9530 {\n\t\t\tbackground-color: #FFFFFF;\t\t\tbackground-image: url(https:\/\/ekergroup.dev07.dekodes.no\/content\/uploads\/sites\/2\/2021\/06\/www-ekerdesign-time-for-new-ideas-120820-4.jpg);background-position: center center;background-size: cover;background-repeat: no-repeat;\n\t\t}\n\n\t\t#two-col-header-block_60c9df13c9530 .two-col-header-inner {\n\t\t\tmin-height: 500px;display: flex;flex-wrap: wrap;\t\t}\n\n\n\t\t#two-col-header-block_60c9df13c9530  .two-col-header-inner .content-column-left .header-title {\n\t\t\t\ttext-transform: uppercase;\t\t\t}\n\n\t\t#two-col-header-block_60c9df13c9530  .two-col-header-inner .content-column-left .header-subtitle {\n\t\t\ttext-transform: uppercase;\t\t}\n\n\t\t#two-col-header-block_60c9df13c9530  .two-col-header-inner .content .cta-btn {\n\t\t\t\t\t}\n\n\t\t#two-col-header-block_60c9df13c9530  .two-col-header-inner .content .cta-btn:hover {\n\t\t\t\t\t}\n\n\t\t\t\t@media (max-width: 1024px){\n\t\t\t#two-col-header-block_60c9df13c9530 {\n\t\t\t\t\t\t\t\tbackground-image: url(https:\/\/ekergroup.dev07.dekodes.no\/content\/uploads\/sites\/2\/2021\/06\/www-ekerdesign-time-for-new-ideas-120820-4-768x473.jpg.webp);background-position: center center;\t\t\t}\n\n\t\t\t#two-col-header-block_60c9df13c9530 .two-col-header-inner {\n\t\t\t\tdisplay: flex;flex-wrap: wrap;\t\t\t}\n\n\t\t\t#two-col-header-block_60c9df13c9530 .two-col-header-inner .content-column-left .header-title {\n\t\t\t\t\t\t\t}\n\n\t\t\t#two-col-header-block_60c9df13c9530 .two-col-header-inner .content-column-left .header-subtitle {\n\t\t\t\t\t\t\t}\n\t\t}\n\n\t\t\t\t@media (max-width: 500px){\n\t\t\t#two-col-header-block_60c9df13c9530 {\n\t\t\t\t\t\t\t\tbackground-image: url(https:\/\/ekergroup.dev07.dekodes.no\/content\/uploads\/sites\/2\/2021\/06\/www-ekerdesign-time-for-new-ideas-120820-4-500x625.jpg.webp);background-position: center center;\t\t\t}\n\n\t\t\t#two-col-header-block_60c9df13c9530 .two-col-header-inner {\n\t\t\t\tdisplay: flex;flex-wrap: wrap;\t\t\t}\n\n\t\t\t#two-col-header-block_60c9df13c9530 .two-col-header-inner .content-column-left .header-title {\n\t\t\t\t\t\t\t}\n\n\t\t\t#two-col-header-block_60c9df13c9530 .two-col-header-inner .content-column-left .header-subtitle {\n\t\t\t\t\t\t\t}\n\t\t}\n\t<\/style>\n<\/div>\n\n\n\n<div id=\"post-career-layout-block_60cc3a7afcc0b\" class=\"post-career-layout-outer\">\n\t<div class=\"post-career-layout-inner\">\n\n\t\t<div class=\"post-career-layout-top\">\n\t\t\t<div class=\"career-post-title-wrapper\">\n\t\t\t\t<h1 class=\"career-post-title ts-title-s\"><\/h1>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"career-post-apply-wrapper\">\n\t\t\t\t<!-- Reusable btn here -->\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<div class=\"post-career-layout-bot\">\n\t\t\t<div class=\"career-post-content\">\n\t\t\t\t\n\n<h1>Time&nbsp;for a new way of thinking? Here are the industrial designer\u2019s 3 best tips for successful products.&nbsp;<\/h1>\n\n\n\n<p>For over 35 years,&nbsp;<a href=\"https:\/\/ekergroup.dev07.dekodes.no\/bard-eker\/\">B\u00e5rd Eker<\/a>&nbsp;has worked with both Norwegian and international production companies. This has provided extremely valuable experience, especially in terms of which mistakes can easily be avoided by making the right choices.<\/p>\n\n\n\n<p>In short, industrial design is a fine balance between aesthetics and engineering, which often provides great value to companies that want to think fresh.<\/p>\n\n\n\n<p>Having the experience and ability to see new opportunities, the industrial designer is often used in situations where you want to boost sales. In other cases, he may contribute when the customer has discovered properties of a new material, and needs help figuring out how new technology and material can solve an existing problem.<\/p>\n\n\n\n<p>When emergency projects appear, for example when new environmental requirements lead to challenges with current solutions, the industrial designer can help.<\/p>\n\n\n\n<p><a href=\"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/Projects\/overaasen\/\" target=\"_blank\" rel=\"noreferrer noopener\">&gt; New environmental regulations made \u00d8veraasen building a new engine for their high performance snow removal Equipment series.<\/a><\/p>\n\n\n\n<p>Through a number of projects, B\u00e5rd Eker has faced challenges where the aforementioned situations have come to life. With his experience and abilities, along with the right equipment and a futuristic view of functional solutions, he has helped several companies find good and feasible solutions.<\/p>\n\n\n\n<h3><strong>This is the experienced industrial designer\u2019s advice for those who want to innovate:<\/strong>&nbsp;<\/h3>\n\n\n\n<h2>Involve the agency early and&nbsp;encourage new&nbsp;perspectives&nbsp;&nbsp;<\/h2>\n\n\n\n<p>A second opinion is almost always valuable, especially in connection with research. This phase is definitely not one you should save money on.<\/p>\n\n\n\n<p>We have 35 years of experience and see the product or situation with slightly different eyes. Our recommendation is to let the industrial designer see your hand and challenge the problem definition.<\/p>\n\n\n\n<p>When the goal is simple concepts and easy-to-produce products, the preparation phase is essential. With our background and expertise, we are able to understand and take the company\u2019s strengths and weaknesses into account.<\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/Projects\/looptackleboxes\/\" target=\"_blank\">> Understanding the behavior of user, the user situations, the market situation was critical in designing a unique functionality for Loop Tacle.<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"630\" src=\"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-content\/uploads\/2021\/06\/www-ekerdesign-time-for-new-ideas-120820-3-1024x630-1.jpg\" alt=\"www-ekerdesign-time-for-new-ideas-120820-3-1024x630\" class=\"wp-image-1381\" srcset=\"https:\/\/ekergroup.dev07.dekodes.no\/content\/uploads\/sites\/2\/2021\/06\/www-ekerdesign-time-for-new-ideas-120820-3-1024x630-1.jpg 1024w, https:\/\/ekergroup.dev07.dekodes.no\/content\/uploads\/sites\/2\/2021\/06\/www-ekerdesign-time-for-new-ideas-120820-3-1024x630-1-300x185.jpg 300w, https:\/\/ekergroup.dev07.dekodes.no\/content\/uploads\/sites\/2\/2021\/06\/www-ekerdesign-time-for-new-ideas-120820-3-1024x630-1-768x473.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2>Define status&nbsp;<\/h2>\n\n\n\n<p>It is always wise to consider finances and opportunities versus the risk you take by doing nothing. Ask yourself \u201chow can we finance it and which constraints do we have?\u201d Carefully consider whether you can afford to implement \u2013 or if you can afford not to.<\/p>\n\n\n\n<p>Occasionally you have to do more with less, in which case that can be an acceptable solution. Remember that the surroundings keep moving forward even if you choose not to.<\/p>\n\n\n\n<p>It\u2019s really about the risk you\u2019re willing to accept by sitting still, as opposed to the opportunities and yields that can be gained by taking that risk.<\/p>\n\n\n\n<p>&nbsp;<a href=\"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/eker-express-ny-sesong\/\" target=\"_blank\" rel=\"noreferrer noopener\">&gt; Stiftelsen Teknologiformidling and Eker Design support Norwegian companies with millions to gain competitive advantage.&nbsp;<\/a>&nbsp;<\/p>\n\n\n\n<h2>&nbsp;<\/h2>\n\n\n\n<h2>Ensure distribution and&nbsp;make an&nbsp;impact&nbsp;<\/h2>\n\n\n\n<p>The art is to sell \u2013 all the way to the end user. That is why it is so important to be able to see and convey the value of good design and engineering.<\/p>\n\n\n\n<p>It is admittedly a fact that one must have breakthrough power to succeed. Therefore, remember to ensure good reception in the sales and dealer departments.<\/p>\n\n\n\n<p><a href=\"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/Projects\/stokke-xplory\/\" target=\"_blank\" rel=\"noreferrer noopener\">&gt; Stokke\u2019s efficient marketing, sales and distrubution set-up secured the success of Stokke Xplory<\/a><\/p>\n\n\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div> <!-- End Inner Div -->\n\n\t\t<style type=\"text\/css\">\n\t\t#post-career-layout-block_60cc3a7afcc0b {\n\t\t\t\t\t}\n\n\t\t#post-career-layout-block_60cc3a7afcc0b .post-career-layout-inner {\n\t\t\t\t\t}\n\n\t\t#post-career-layout-block_60cc3a7afcc0b  .post-career-layout-inner .career-post-content {\n\t\t\t\t}\n\n\t\t#post-career-layout-block_60cc3a7afcc0b  .career-post-apply-wrapper .cta-btn {\n\t\t\t\t\t}\n\n\t\t#post-career-layout-block_60cc3a7afcc0b  .career-post-apply-wrapper .cta-btn:hover {\n\t\t\t\t\t}\n\n\t\t\t\t@media (max-width: 1024px){\n\t\t\t#post-career-layout-block_60cc3a7afcc0b {\n\t\t\t\t\t\t\t}\n\n\t\t\t#post-career-layout-block_60cc3a7afcc0b .post-career-layout-inner {\n\t\t\t\t\t\t\t}\n\t\t}\n\n\t\t\t\t@media (max-width: 500px){\n\t\t\t#post-career-layout-block_60cc3a7afcc0b {\n\t\t\t\t\t\t\t}\n\n\t\t\t#post-career-layout-block_60cc3a7afcc0b .post-career-layout-inner {\n\t\t\t\t\t\t\t}\n\t\t}\n\n\t<\/style>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For over 35 years, B\u00e5rd Eker has worked with both Norwegian and international production companies. Here are some of his tips for success.<\/p>\n","protected":false},"author":2,"featured_media":1380,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[3],"tags":[2],"acf":[],"_links":{"self":[{"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/posts\/1379"}],"collection":[{"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/comments?post=1379"}],"version-history":[{"count":0,"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/posts\/1379\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/media\/1380"}],"wp:attachment":[{"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/media?parent=1379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/categories?post=1379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekergroup.dev07.dekodes.no\/ekerdesign\/wp-json\/wp\/v2\/tags?post=1379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}